BASED IN SWEDEN

Rayden Carlson

Folio 2025

Interfaces designer and Creative Director at Meta (23' — present).
Co-founder of Deltaboard, a modular climbing hangboard.

Available for work
WealthLinkGameCoreBitwiseMetaCloudHealthCoreVaultPayWealthLinkGameCoreBitwiseMetaCloudHealthCoreVaultPay
WealthLinkGameCoreBitwiseMetaCloudHealthCoreVaultPayWealthLinkGameCoreBitwiseMetaCloudHealthCoreVaultPay

Selected Works

(5)
2022 - 2025

FormaOS

Product strategy and a new visual language for a next-generation medical operating system.

View Work
FormaOS — visual 1FormaOS — visual 2FormaOS — visual 3

Helio Finance

A rebuilt brand and web platform for a fintech startup making cross-border payments simple.

View Work
Helio Finance — visual 1Helio Finance — visual 2Helio Finance — visual 3

Luno Bikes

A bold eCommerce experience for an electric bike brand entering the European market.

View Work
Luno Bikes — visual 1Luno Bikes — visual 2Luno Bikes — visual 3

Vanta AI

Marketing site and product dashboard for a real-time AI security tool.

View Work
Vanta AI — visual 1Vanta AI — visual 2Vanta AI — visual 3

FWA Site of the Day

Awarded for inventive interaction design and forward-looking UX.

Awwwards Honorable Mention

Selected for strong interaction design and thoughtful UX direction.

Webby Awards – Nominee

Shortlisted in the Best User Experience category for digital product work.

CSS Design Awards – Special Kudos

Noted for UI/UX quality and overall aesthetic execution.

FWA Site of the Day

Awarded for inventive interaction design and forward-looking UX.

Awwwards Honorable Mention

Selected for strong interaction design and thoughtful UX direction.

Webby Awards – Nominee

Shortlisted in the Best User Experience category for digital product work.

CSS Design Awards – Special Kudos

Noted for UI/UX quality and overall aesthetic execution.

Services

(3)
(01)Strategy

Focused direction that aligns vision, sets goals, and sharpens product-market fit.

(02)Web Design

Modern, intuitive interfaces that lift your presence and pull your audience in.

(03)UX/UI

Purposeful design systems built around clarity, usability, and real-world impact.

(04)Web Design

Illustration that deepens storytelling and gives the brand its own personality.

(05)Web Development

Framer and Webflow builds tuned for performance, flexibility, and scale.

Client Outcomes
$73M+

Total seed funding raised

10x

Increased revenue by

784%

Increased website traffic by

4x

Faster time-to-market

Process

(4)

My process runs on clarity, collaboration, and momentum. I start by getting close to the problem — the product, the people behind it, and the users it serves. Brand, website, or product — the aim is work that moves fast, feels considered, and drives real outcomes.

01

Discover

We define goals, get to know the users, and align on a shared vision.

02

Design

Insights turn into thoughtful design — structured UX and carefully crafted visuals.

03

Build & Launch

From prototype to final product, I keep refining until it is ready to ship.

Blog

(5)

Testimonials

(6)
Ethan Wells
Ethan Wells
Head of Growth, Finlytic
GameCore
“Working with Rayden was a real pleasure. He lifted our entire user experience and brought a fresh perspective to our visual language — the results went well beyond what we expected.”
Maya Lindqvist
Maya Lindqvist
Product Lead, Wealth.ink
Wealth.ink
“Fast, precise, and always thinking a step ahead. Our new platform feels effortless to use, and the numbers moved in the right direction within weeks of launch.”
Jonas Berg
Jonas Berg
CEO, MetaCloud
MetaCloud
“He took a fuzzy brief and turned it into a brand system the whole team rallies behind. Rare mix of craft, speed, and genuinely strategic thinking.”

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